Athlete Influencers are part of a $35 billion industry. NIL expected to grow over 40%

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(FOR IMMEDIATE RELEASE 6.10.25)

Bradenton, FL –   Manatee High School and EmpwrU announced on June 10, 2025, its partnership to deliver NIL and Life Skills Education to its athletes. 

“NIL is giving high school athletes a chance to win on and off the field. It’s not just about the money. It’s about the opportunity to build your personal brand, learn important financial skills and get a head start in life.” Manatee High School head football coach, and former NFL and All-American football player at University of Florida, Jacquez Green said. 


"We are excited to partner with EmpwrU to bring NIL education to our student-athletes as well as important life skills such as building a personal brand, financial literacy and understanding the basics of a contract. This will not only empower the athletes to make good decisions for themselves now but also into their adult lives.” said Booster Club President, Bowen Summer. 


“We are honored to partner with Manatee High School to provide critical NIL and Life Skills education to student athletes,” EmpwrU CEO, Kerry Perry said. “As amateur sports continues to change daily under the new era of NIL, leaders are presented with a once-in-a-lifetime opportunity to transform the lives of their student athletes. Considering Manatee High School’s legacy of success as a top athletic program, it’s not surprising they are one of the first high schools in the country to deliver a full suite of courses that are helping to prepare high school athletes for NIL and life before they ever step on college campuses.”


About Manatee High School Athletics 

Manatee High School Athletics has a long history of success both on the field and in the classroom. With 16 state championships and outstanding programs like football, with 6 state championships and the most wins in the state, baseball, cross country and softball, Manatee High School athletics has set the bar for other high schools. Academically, over 20 boys and girls teams have excelled in the classroom by achieving a 3.2 GPA, a 97% graduation rate, and 80% of the student athletes attend colleges and trade schools. 


Media Inquiries Manatee High School Athletics

All media inquiries should be sent to Head Football Coach, Jacquez Green at 850-321-8961. 

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